TOP 10 TOOLS OF SEO (2020)

In this everything, you need to know to get started with SEO, and by doing proper research on keywords that drive your traffic to your websites. SEO is often utilized on search engines like Google, Yahoo, BING, etc.

Consider an example where 100’s of students have participated in an essay competition the competition will evaluate on basis of: (keys of SEO)

 

TOP 10 TOOLS OF SEO (2020)

Words matter- search engines account for every word on the web. For examples .if someone types shoe repair it displays only the results related to it

·         Titles matter-Each page on the web has official pages since search engines pay lots of attention to the title because they often summarize page as a book title

·         Links matter- when one web page links with other it is usually a recommendation telling readers this site has good information web pages with a lot of links coming to it can look good to search engines

·         Words in links- If your web page tells Amazon has lots of books  and the word books are linked search engine can establish amazon.com is related to word books by these if someone searches for books the site will well

·         Reputation- Sites with a consistent record of fresh engaging content enrolling with several quality links may be considered as raising starts and well in search rankings

Why SEO is important?

1.      Visibility and rankings:

One of the most important functions of SEO is the visibility which is directly linked to the website since higher the ranking of your website more will be the visibility

2.      Web traffic:

Web traffic is the core objective of SEO, nearly 33% of clicks go only on first-page content which covers almost 70% of entire clicks

3.      Authority :

      The idea of authority is something new in SEO basically, it tells that your website is reliable able or not.        

How SEO Works?

As we have seen previously in older times we use Google to find any information that time we need to input the correct keywords else it will not recognize but now if we didn’t use proper keywords also it will show us the exact result what we want for example if we type billow instead of the pillow it shows to be exact and accurate results for pillow even my keyword is wrong.

This is because it uses web programming called web spider or Crawlers  by this they design an algorithm’s which users find easy to find there required result 

In Google, they have an index of keywords and match the algorithms which users want as mentioned in the examples for certain keywords they have ranked according to searches by page rank which displays the content or search what we want in the first page of the result depends upon the reputations and also depends upon on traffic time how much time the user spent time on websites 

 Nowadays by using Google now if we ask itself we find exact answers for our query that much search engines have developed there programming .

Search engine like Google follows three basic steps to rank a website such as

E Crawling

E Indexing

E Ranking

  Crawling in SEO is process where Google goes and basically clicks on links on the page to connect and capture what is linking to what and what is on each page. Just because something is crawled it doesn’t mean it is indexed to rank but for indexing and ranking the content have to be crawled. In simple ways if any content has to be ranked in SEO it has to crawl first.

Indexing is a process of organizing the data’s in meaningful way it can be done using arranging data in methodical manner. When we talk about search engine indexing that is essentially the same thing that search engines crawl the index the pages on the web that is Google finding some way to organise the information they know on the web which they do by topic or priority and relevance of index.

Ranking is the order or position in which websites position on the search result of the page. 


When a user types a query on Google search engine, the most reverent websites will appear on search result based on multiples factors like user’s location, language, etc. For example, searching for “KFC” would show different answers to a user in US than it would to a user in INDIA.

Types of SEO?

ü  White Hat  SEO

ü  Black Hat SEO

                  White Hat SEO is techniques that search engines recommend as a part of good design. It is also a technique to create high-quality information and long blog posts.

       This is used to write your content very naturally and make sense for a visitor who reads your blog post. One way of doing is Manual social bookmarking which indicates a person manually submitting websites to top social bookmarking websites which naturally and organically increases the search engine rankings safely.

 The second way is by going through guest posting which provides to connect and build a very strong relationship with people in niche and also get that backlink that is powerful to rank your website.

The third way manually doing Blog comment forum posts which manually add real value to a website by doing this most webmaster will approve on your comments as long as people provide value on stuff. Lastly by Hiring writers to create mini-blogs.

                                                   

Black Hat SEO  is the trick Google to give you better search engine rankings and web site traffic however it is a proven way to get the traffic by using keyword stuffing that means people instead of writing natural articles in a web site they will stuff it into 50 different keywords which include very low valuable content

  

                     The second way of doing is spamming and article scraping in which people take some one's content and reuse it as their own content. 

      The third way of doing is Auto blogging which is a software that generates different blogs from different sites like Amazon, you tube videos and some other sources which mash to getting traffic

Finally, last but not least through trademark tactics software tools like SEnuke, XRumer and GSA search engine ranker in which this software goes for spam links, different people blogs and profiles 

                                                                                         

Tools of SEO:

In this we going to look 10 SEO tools which is very easy to drive web traffic free. Let’s start

1 .Copyscape:

          This tool check primarily someone copy-pasted the contents to their websites.so let’s say you copy-pasted the blog post somewhere else which Google doesn’t show your blog on the website but what if someone copied your content it check by scanning completely and tells you someone copied your content to their sites.

2.  Google page speed insights:

                 This is an official tool from Google that helps you to find out what is wrong with your website also checks your website is slow if yes it tells what makes it slow that is a theme, images or something else.

3. Hemingway:

             This is my favourite one you see when we write content on the website only when someone reads it they will find some mistakes on it this tool does that either you copy-paste content where you are writing from your blog or on this blog itself while you type it tell you what is a mistake and also gives you score whether your content is good for reading or not it Also gives suggestions to improve.

4.       AHREFS link checker:

         

                     This tool tells you all the details which website is linking to you, how it links and whether it is good or not also everything related to links.

5.       WOORANK:

      

                 This tool will scan your entire website and tell you about it that is wrong or right, it tells you your SEO is right or not how you can fix it and many more it is an amazing tool to use.

6.       Exploding topics:

                            It is a brand new tool in the market .let’s say your blog is about fashion you know what is trending in the industry but it tells you what is upcoming in your industry so that you can be updated by this tool before it comes in reality is this interesting so try it out.

7.       SEO DUB:

                      You already know many SEO tools that track your website ranking, for example if you have a keyword Google will tell you where your site ranks in search results this is usual. But SEO DUB tools do something a little bit more not only tell you what is your current rank ii also telling what is future  rank for your website it’s amazing right so try it out.

8.       NIBBLER:

                          It gives you a full SEO report of your website and not a normal report it scans your full website on your blog and tell you how popular it is how people will like your website and many more which tells you for free that SEO agency charge you more.

9.       Sanity check:

        

                  It scans your Google console data and tells you all relevant t things to boost your website to increase traffic also tells what you can do changes to improve quality of your website by improving your content.

10.   MOBILE RANK CHECKER:

                         As a name suggest it is easy and very useful to use you that Google search result is different in every places suppose  say you are a blogger in Delhi you need to know search result for Chennai or down south you can figure it out by  using this tool .

 So, here is the 10 free tools that easily available on Google try it out which suits you more perfect I have given the links below and leave a comment on comment box which is your favorite tool.

1. Copyscape -

 2. Google Page Speed Insights 

 3. Hemingway Ap -

4. Backlink Checker -

 5. Woo Rank

 6. Exploding Topics

 7. SEO Dub

8. Nibbler -

 9. Sanity Check

10. Mobile Rank Checker -