Competition
for the reader’s attention increases each day. Is there a way to stay
ahead of your competition? How does SEO help your website to reach more
readers?
It is essential to look for valuable affordable SEO services. You could optimize your site in a few ways in 2020. We will look at six trends to examine.
SEO Trends in 2020
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| SEO Trends 2020 |
1. Having High-Quality and Optimized Content
Content
is key when focusing on SEO. Check on your site’s internal links and
the type of links you use. Make sure the relationships you build direct
visitors to even more valuable content.
People are looking for useful and relevant information. Also, make sure you seek the best SEO services you could get. Good SEO will make your site available to search engines.
2. Featured Snippets Continue Dominating Search Results
Featured
snippets appear top of SERP results. During the few years they have
been around, they have caused significant changes in search engine
results. SERPs have reduced site visitors since they display the answers
people are looking for online. You need to know the questions people
are looking for and keywords.
3. Using Videos in Place for Content
Google
has proved to love videos. Research has shown that videos are 50 times
more likely to appear on SERP’s first page than a web page with plain
text. 62% of Google universal searches have videos.
It
will be vital in 2020 to create YouTube videos to support your website
content. Also, embed videos to your site to increase traffic on WordPress Website.
4. Check on the Content-Length
The
length of your content will determine search rankings. Quality content
will boost your ranking on search engines. But, you have to also check
on the quantity of your work. Research has shown that the length to top
results is always about 2000 words. Websites will a lot of quality
content enjoy more visibility. Ensure your content comprehensively
covers what you have promised to cover. ALSO
5. Mobile Search is Taking Over
Research
shows that 87% of internet users are using mobile phones. 40% of
transactions are done through the phone. In 2020, you have to optimize
your sites for mobile phone experience. If you want to kill two birds
with one stone, optimize your website for voice search. Modify content
structure for technical SEO.
6. Having Data on Websites is the Future of SEO
You
need to have analyzed qualitative and quantitative data on your
website. Select your data source carefully. By researching data from
other similar sites, you will know what is influencing the behavior of
buyers towards a product or service you are offering on your website.
Due
to the constant updates on algorithms, you can never be too sure about
SEO. Today, the best SEO services do both online and offline marketing.
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