What is Web 2.O Submission in SEO?
Web
 2.O submission is a content publishing practice on web 2.o sites, 
content publishes on web 2.o website with the intent of getting a 
quality backlink for the targeted keywords. So keywords ranking can be 
improved in Google search engine, also web 2.O backlinks also help to 
increase the domain’s DA.
As
 many of the web 2.o websites pass their DA to subdomain. Web 2.o is a 
very popular activity in the SEO backlink activity, many organizations 
use web 2.O activity in their strategy for their big company’s SEO 
campaign to achieve keywords ranking and many others benefits in SEO.
Does google consider web 2.O links spammy?
This
 is always a myth that web 2.O is a spammy activity for Google for SEO. 
But one thing has to understand that there is no spam technique on the 
earth, but as everyone knows “Too much of anything is dangerous.”  No
 backlink activity is spamming, what we need to focus on is quality and 
quantity and way to create backlink. If we do create backlinks 
forcefully to get backlinks from another website to your, without 
publishing less informative content and useless, there will be harmful 
to your website one day.  
If you publish content on web 2.O websites in a proper way and 100% natural way, that will be more beneficial for your website.
Popular web 2.O sites-
If
 you are an SEO person, you must know this list of web 2.o sites, you 
may use these websites for content publishing on a regular basis in SEO.
WordPress
Blogger
Tumblr
Reddit
Medium
Quora
Slideshare etc..
Guideline to publish content on web 2.o Websites-
There
 are two ways to use web 2.O, SEO agency use for ranking purpose, 
students, or blogger use to create a website as a blog website on these 
websites.
If you are using for SEO purpose-
Make
 a profile on web 2.O sites with your domain name and follow other 
company profile and so they follow back you and you can follow company 
in your same niche on the platforms and you can give contextual link in 
the content to their company and in return, they can give you a 
contextual link, this is very natural and pure link building activity on
 web 2.O platforms. 
Another
 guide is, write 100% natural content and try to provide more 
information in your content, so people naturally like your post on the 
web 2.o platform. 
Don’t
 always put your content related to your niche, you can post any 
motivation quotes or weekend or Monday motivation post or another good 
post, so your profile will be more natural.
Don’t
 publish content on spamming web 2.o sites, before publishing a post on 
the website, go through their backlink and traffic stats and spam score as well. Check the spam score of the website from here. 
Do analyze backlinks from Ahref. 
Use proper heading in the content, incorporates images and video as well, for more description of the content. 
What benefits get from web 2.O websites-
Quality backlinks from high authority websites
Do-follow backlinks
Increase link domain DA
Get referring domain
Get referring page
Increase Moz score 
 

 
 
 
 
 
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